Stopped second-guessing my emails
For those familiar with the florist business, you'll know email is huge. Getting great content in front of my customers in the leadup to each holiday is key. I've been doing this for years, but it's always been very time intensive. With Alpaca Relay I can create email drafts quickly. They look great and I can feel good about putting them in front of my customers. They also perform well, and there's a scoring tool which helps improve the drafts for you. I caught some formatting issues that would've tanked my Mother's Day promotion. Fixed it in two minutes, sent it out, and we had our best weekend in months. It really helped me spruce up my 4th of July email from last year to help customize it for the 250. I check every email now, whether I wrote it myself or had help with the draft. My regular customers are actually responding to things again.








