We were encouraged to join his WhatsApp group and he would give us free pdf's. I think it was 15 or something. Anyway I had an early morning call from a scammer from this group claiming to be them, be... ãã£ãšèŠã
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Ollieâs course is easy to follow and very informative I would definitely recommend. There are two weekly coaching calls that are informative and inspiring and motivational. Heâs a genuine guy who ca... ãã£ãšèŠã
To be honest, I wouldnât have been able to become an Amazon seller without Ollieâs support. He guided me from the ABCs of the trade all the way through to the final stages, with clear explanations... ãã£ãšèŠã
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After much online searches and trying to figure out how to embark online arbritage and mitigate failure . I came across Oliver , whilst I thought he is being too honest in his information and... ãã£ãšèŠã
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Unit 3 Tuffley Park, Lower Tuffley Lane, , GL2 5DE, Gloucester, è±åœ
- support@ecommercefreedom.com
- ecommercefreedom.com
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Stay away.
We were encouraged to join his WhatsApp group and he would give us free pdf's. I think it was 15 or something. Anyway I had an early morning call from a scammer from this group claiming to be them, because they didn't keep any of our telephone numbers private. I informed them via email. They apologised. By this time I'd decided I didn't want anything to do with them. They were bombarding me with emails and so I unsubscribed. Still kept coming. So after third attempt I reported as spam because I didn't know what else to do. Id be very cautious with this company. That's just my opinion but I don't think they look after your personal data for starters.
E commerce freedom is a comprehensiveâŠ
E commerce freedom is a comprehensive introduction to e-commerce, with access to a community of like minded entrepreneurs. So far, I've gained a strong foundation in how Amazon FBA works, and I'm looking forward to finding out more
I found the course very informative
Since joining E-commerce Freedom Iâm learning so much about Amazon Iâve started selling wholesale arbitrage from following the course itâs easy to follow and Ollieâs weekly calls are very supportive I would recommend his course if you want to get started and build a business.
My name is Karen Beaney
My name is Karen Beaney
My experience with Ollie has been absolutely fantastic the information and knowledge that I have learnt over the last year has been life changing.
Thank you so much Ollie
From
Karen Beaney
Knowledge crucial for Amazon sellers success
Ollie consistently provides exceptional value through his training videos and emails. He has a genuine passion for helping others succeed. His coaching fees are very reasonable, especially considering the wealth of information and depth of knowledge he offers.
I like the idea of group call coaching
I started working with Oliver after I subscribed to one of his master classes organised sometime end of last hier. The subscription gave me access to the EFA extensive course on how to sell on Amazon and to the group call coaching twice a week. Despite my multiple occupations (work, family and social life), I manage to continue growing, thanks to the group call coaching.
The group allows me to meet with like-minded individuals, even when I encounter any issue, listening to others in the group not only encourage me to keep pushing but, I learn from others' experiences.
I haven't got yet where I want to be in the business but with the environment created by Oliver, I am 100% certain that I will get there soon.
I think I like what I am doing so far and I can't wait to free up more time so I can put more into my growth in the business.
The knowledge I have gained on thisâŠ
The knowledge I have gained on this programme has been invaluable as I navigate the multiple complexities of FBA and launching my first product. Although it is not profitable yet, the resources available have allowed me to overcome every hurdle and give me the confidence to keep going

Ecommercefreedom ããã®åç
Ollie is an understanding motivator.
Ollie is an understanding motivator.
Yes I recommend his teaching academy

Ecommercefreedom ããã®åç
Happy customer
I joined in January 2024 and found the guidance practical, structured, and reassuring. The step-by-step support helped me overcome initial fears around sourcing from China, and I quickly placed my first test order, which sold out and boosted my confidence.
The coaching calls, training sessions, and Slack community were supportive and informative, covering product research, ads optimisation, and supplier processes. Successfully identifying a fast-selling product during RA was especially encouraging.
The programme has been extremely valuableâparticularly the mindset training, accountability, and practical skills like improving listings with Canva. Overall, it has played a key role in building my confidence, skills, and consistency.

Ecommercefreedom ããã®åç
Misleading claims and poor third party coaching offered
(See update at bottom, changed from 2 stars to 1 Star as a result) I purchased Oliverâs E-commerce freedom course back in October 2025, about 3 months ago now. It would be fair to say that for the last few weeks Iâve not attended any of the online courses/groups etc but I did for the first few weeks and started to get the feeling this was not for me and the claims that were being made initially to draw me in were misleading. The marketplace on Amazon is now incredibly saturated and promises of giving students lists of âsmash hitâ products slightly fall by the wayside because these products are being given on a plate to potentially hundreds of people, if they all jump on board with the same products then theyâre no longer a smash hit as those items then become saturated too.
I was not aware before purchasing that the one to one coaching Iâd receive would be via a third party and that the majority of email responses would be from an AI assistant or someone else employed by Oliver. The coach I was given was underprepared and didnât seem to have any structure to his coaching, the first session he spent half of the time trying to find me examples on Amazon of different things but he couldnât find what he was looking for and so i felt the time was wasted and I didnât learn anything from it, equally responses on Voxer were initially slow and unhelpful although when I mentioned this they did seem to be more frequent but I didnât always find them helpful.
I was astonished one day when I received an email from this assistant telling me that they would provide me with more smash hit products if I left a review of someone Iâd never heard of and so it seemed this was some sort of scheme to get ârealâ reviews from people that ultimately couldnât vouch for the service they were reviewing which would render them false but at least real humans were writing them. They clarified later this was not what they were asking but it certainly sounded like it and as a result I started to do more online research which did suggest that this course is not all that it seems, although Iâm not suggesting itâs an out and out scam, itâs not, itâs just somewhat misleading. For example, I receive almost daily emails from Oliver, using AI which makes it seems totally inauthentic, and at the bottom will be an offer to join him for one to one coaching, actually with him and not a third party coach, and that itâs a limited time offer at just £5000 instead of £10,000. He states he only has 5 spaces to fill but that exact same email has been sent for over two months which makes it seem like not a genuine offer unless of course absolutely nobody has signed upto it and given that i was close to I suspect thatâs not the case and Iâm sure Oliver would not state that nobody has purchased this course as it would not be a good advertisement for the service but on the other hand, if he has had customers subscribe to this âlimited timeâ offer, then his offer should have expired by now or been updated but according to another online review of his service heâs been using this âlimited time offerâ since 2024, thatâs not limited in my view and whilst it doesnât point to a scam it does point to misleading statements and I found the course to be littered with these. I was interested in having Oliver work with me on my new website as he is undeniably knowledgable but these warning signs and red flags have really put me off and I thought it only fair to write an honest review so that others can make up their own minds.
UPDATE - On 28th January I received an email from Oliver, itâs clearly been sent to his whole email list of contacts, offering 97% discount off his learning materials with a lot of âbonusâ content, as others have mentioned in previous reviews and other online reviews of his courses they monetary amounts that he seems to attribute to each item is highly questionable, for example he states that if you purchase for 97% off youâll get a bonus 1-1 call with Olly himself and that this usually costs £995⊠what? A grand??? Having had a 1-1 call with Olly before I wouldnât have paid more than £50 for it so this seems insane. Worse off, the body of the email explains the reason for this high level discount - Heâs not got enough money to pay his tax bill. Fair enough, but when other products have a refund guarantee then how can you pay those refunds if you cannot pay your tax bill? Why does such a successful amazon seller not have savings they can use? It brings up a lot of questions and only solidifies the doubts I had and now makes me certain to say⊠avoid!!!

Ecommercefreedom ããã®åç
Iâve been watching Oliver DenyerâsâŠ
Iâve been watching Oliver Denyerâs YouTube videos, along with other Amazon-selling content creators. Ollie often talks about big earnings and makes the process of selling on Amazon sound very simple, which I find hard to believe. His program is also one of the most expensive compared to others, particularly when considering the value it offers.
Because of this, Iâve always been quite sceptical. After reading the negative reviews, I felt my concerns were justified. I also noticed a sudden wave of positive reviews afterwards, which felt suspicious, almost as if they were written by people close to him.
Overall, he doesnât come across as trustworthy to me, and Iâve decided not to sign up for any of his programs, especially since other creators offer better content

Ecommercefreedom ããã®åç
Ollieâs course is easy to follow andâŠ
Ollieâs course is easy to follow and very informative I would definitely recommend.
There are two weekly coaching calls that are informative and inspiring and motivational. Heâs a genuine guy who cares about his clients success, from setting goals to mindset he covers arbitrage and private label he recommends small quantities to sell on Amazon as test batches
Thereâs always a mentor to ask questions on the voxer app if Iâm stuck on anything, and my emails are promptly answered . 5 stars thank-you ð
Ollies programme is class full of greatâŠ
Ollies programme is class full of great information to help get started and the weekly group chats help you grow into the FBA business bit by bit and also have lots of modules to study and learn from.
So glad i joined the group
Happy to recommend this
Happy to recommend this. Oliver is personally involved in the weekly helpful online sessions to assist with progress. Just what you need to get started.
Ollie's training course and materials
Ollie's training course and materials are detailed and meticulously put together. The level of support provided by him and his team is second to none. I have had other similar courses and can say this is one by far the best on the market currently. I continue to look forward to working and getting support from him and his team. One of the key aspects of the process is that you are dealing with people who have made significant money and are where you want to be. So you know that they know the process well because they are continuing to be successful in the marketplace. In this way they are able to offer new ways of adapting to current market conditions and technology changes. Also there is a good positive community that engages and helps one another.
My Amazon Selling Experience
I just wanted to take a moment to share my thoughts on the masterclasses. They have been incredibly helpful and informative, particularly when I was in the process of setting up my Amazon account and sending products to FBA. The videos are straightforward and easy to follow, which has boosted my confidence significantly. Thanks to the clear guidance provided, I now feel capable of ordering products independently.
Fantastic content
Fantastic content which guides you through your journey from being a beginner to a fully fledged Amazon seller. Iâve been a part of Ollieâs E-commerce Freedom now for 3 months and have made great strides which I definitely would not have done without it. And saving me making costly mistakes too.
It is quite obvious to me that not only is Ollie THE guru in his field, but actually cares and does not shy away from difficult questions, is always honest and actually does what he says he is going to do.
I can see clearly what my future holds if I continue to take action, work hard and invest a little too.
Do not be confused here, this is not a get rich quick scheme. To build a great business, you need to work hard, have the knowledge (which is included within this course) and invest in your (s) and your businessâ future.
Thank you Ollie for your support, so far.
I am personally looking forward to working with you moving forward.
In short, if you are prepared to work hard, take action, learn and invest in yourself and your business, this is for you. If not, you probably shouldnât consider working for yourself.
Have a great day.
Great mentoring & highly informative resources
Ever since I signed up to this programme last year, I've done nothing but gain valuable knowledge which I am benefitting from right now. The programme is well designed to encourage success; Ollie and his team are always available to assist. I would highly recommend Ecommerce Freedom to anyone.
I canât emphasize enough howâŠ
I canât emphasize enough how transformative my experience with Ollieâs E-commerce Freedom Academy has been! The content is very well organized, practical. The modules are broken down into concise, bite-sized nuggets of information making it easy to navigate through the material, particularly as I have ADHD, this is an invaluable feature for me.
The weekly Coaching Calls are a highlight for me, providing valuable insights and the chance to ask questions in real-time and bounce ideas around with the other community members, which makes me feel a lot less alone going through this new journey. I find Oliver and his coaches are knowledgeable, encouraging, and truly dedicated to our success.
Even though Iâm only halfway through the course, I already feel a significant boost in my confidence and belief in my ability to build a successful Amazon business. The training sessions keep my motivation high and guide my focus. Each module feels like an essential step forward, inspiring me to take action and pushing me to grow.
This program is exactly what I needed to kickstart my dream of running an online business. The material is laid out in a clear, step-by-step format, simplifying even the most complex topics. From product research to launching products on Amazon FBA, every part of the journey is meticulously covered.
What stands out is how practical and empowering the training is. Itâs not just theoretical; Iâm learning actionable strategies and real examples that I can implement immediately.
This course has given me the skills and direction I was seeking, making me feel capable of achieving my goals. If youâre serious about creating freedom through e-commerce, I wholeheartedly recommend giving this course a shot!
A System That Works
This academic is one of a kind that has comprehensive and extensive explanation/videos about how to become a successful seller on Amazon and other platforms like eBay. The fact that there are alternative platforms to sell my products is a plus one (bonus) for me, which gives me the confidence that if one doesn't work for me, the other will definitely work.
I've seen this system work for a lot and I really cannot wait to start my first listing and start making money.
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