Company jumped on the application almost instantly and assigned a business advisor. Unfortunately after this point trying to get in touch with them is impossible. No clear journey or even an u... ãã£ãšèŠã
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The second loan application was just as great of an experience as the first. Zoe just made the process so much easier for me, and I can't thank her enough for how much help and support she's given me... ãã£ãšèŠã
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Everything went smoothly from start to finish. Our admin team and business manager Habib were incredibly helpful offering plenty of advice and support. The initial paperwork is quite extensive but if... ãã£ãšèŠã
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Very worthwhile experience. They are open to giving people an opportunity based on their business plan, rather than on a credit score. Great to be given a chance where others wouldnât. The business pl... ãã£ãšèŠã
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The Start Up Loans Company was established in September 2012, with a mission to help new and early-stage UK businesses access affordable finance and mentoring support.
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Steel City House, S1 2GQ, Sheffield , è±åœ
- www.startuploans.co.uk
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What an absolute joke of a system
What an absolute joke of a system
Went through the initial process on the 7th February. After begging and pleading for a response, it's now 20 March 2026, and the single-line answer is just some generic: "It's being reviewed." The communication from the person helping us was nothing short of abysmal.
2026幎3æ20æ¥
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Start Up Loans ããã®åç
Dear WSheehan,
Thank you for taking the time to leave us some feedback.
We apologise for your experience thus far and would like to investigate this further for you.
Please can reach out to Start Up Loans via hello@startuploans.co.uk or call 03442642600.
Kindest
Cynthia
Customer Service Advisor
The Start Up Loans Company
IProfessional and quick to respond
It was quick and easy to speak to my advisor. I felt supported every step of the way and received replies almost immediately. I was given suggestions and advice on the business plan. A great experience
2026幎3æ19æ¥
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Start Up Loans ããã®åç
Hi Guiseppe,
We appreciate the time taken to leave us such a lovely review.
We always strive to provide timely responses and helpful guidance on your business plan, so itâs great to know this has made a positive impact on your experience.
We truly appreciate you sharing this and wish you the best on your business endeavours!
Kindest,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Very worthwhile experience
Very worthwhile experience. They are open to giving people an opportunity based on their business plan, rather than on a credit score. Great to be given a chance where others wouldnât. The business plan completion also helps to give a great overview of expectations.
2026幎2æ1æ¥
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Start Up Loans ããã®åç
Hi Luke,
Thank you for taking the time to leave us your feedback.
We aim to review all factors that is required to assess an application before an informed decision is made with the support of your business documents. So we are thrilled to hear that you found this helpful!
We wish you the best of luck with your business!
Kindest,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Fantastic help and service throughoutâŠ
Fantastic help and service throughout the process. Made the application process easy and answered all questions I had quickly and efficiently. Very good, would highly recommend.
2026幎2æ16æ¥
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Start Up Loans ããã®åç
Dear Mitesh,
We appreciate the feedback and are thrilled you found the application process straightforward and supportive!
All the best on your endeavours.
Kindest,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Good things good opportunities forâŠ
Good things good opportunities for people
2026幎2æ17æ¥
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Start Up Loans ããã®åç
Dear Bahas,
We appreciate the time taken to leave us some feedback and wish you the absolute best with your business endeavours!
Kindest,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Well that's unfortunate.
Applied for a startup loan, 20% intended to cover business setup and supplier deposits, 80% to cover wholesale costs.
Loan panel were unwilling to fund the entire amount. I was advised instead to take the smaller portion, pay the deposits and make arrangements, then come back for the wholesale portion as the 'second loan'.
When I came back, I was refused the second loan on the grounds that I hadn't been trading and generating revenue for 90 days.
Leaving me with £5,000 of debt, a bunch of useless supply contracts, and a business that can't trade.
I would not have taken the initial loan at all if I'd been told upfront that 'second loans' required active trading.
My uploaded forecasts made it clear that the business wouldn't be able to trade with the smaller amount, so why was this even suggested?
(And for what it's worth, the past six months have also proven the Loan Panel's read on the market hilariously wrong!)
2025幎4æ30æ¥
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Start Up Loans ããã®åç
Dear Michael,
Thank you for taking the time to leave us a review.
We are saddened to hear of your experience and would like to investigate this further.
Please reach out via email on: hello@startuploans.co.uk or 03442642600.
Regards,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Very slow process but good support
The process was incredibly slow (slower than any other bank loan) to the point where they had to perform two hard credit checks. But, the support was good and the business advisor was excellent.
2026幎1æ28æ¥
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Start Up Loans ããã®åç
Dear Jeremy,
Thank you for taking the time to leave us some feedback.
Our aim is to ensure each applicant feels valued for the time taken to submit their application and hope to provide transparency and guidance in relation to why the application may be extended.
We are sorry that the application assessment was long and hope in despite of this you were able to receive the outcome you were expecting!
All the best,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Jane Cusse has been great
Jane Cusse has been great. Easy to engage, communicative and very human, yet professional in her dealings with me.
I didn't really know what to expect going into the process, but it was not daunting. Like speaking to a work colleague. Thank you very much :-)
2026幎2æ5æ¥
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Start Up Loans ããã®åç
Dear Lee,
Thank you for taking the time to leave us such a positive review of your experience with Jane.
We will be sure to notify her of how her support has helped you to secure funding for your business.
We wish you the best of luck with your endeavours!
Best,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Life changing!
In my experience, this has been an incredibly supportive business loan application process from start to finish. I am genuinely overwhelmed by the award â it will truly change my life. I am so grateful to Christian and the team for their guidance, encouragement, and belief in both me and my business. Thank you.
Natasha
2026幎1æ29æ¥
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Start Up Loans ããã®åç
Dear Natasha,
Thank you for taking the time to leave us a review.
We are overjoyed to hear how appreciative you are of the Start Up Loan Scheme and how our support has helped grow the belief for your business.
We will be sure to pass your feedback to your advisor - Christian!
All the best with your business.
Kindest,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Very positive experience
We had a very positive experience with the British Business Bank Start Up Loan process. The application was clear, straightforward, and easy to follow from start to finish.
The service we received from our Loan Officer, Gillian Ayton, was outstanding â she was professional, supportive, and extremely helpful throughout. Weâre very grateful for her guidance and the overall support provided.
Thank you for making the process so smooth and accessible.
2026幎1æ16æ¥
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Start Up Loans ããã®åç
Dear Eduardo,
Thank you for leaving us some feedback.
Our aim is to ensure that our application process is as straight forward as it can possibly be, so we are thrilled to hear that you feel as though it is clear to understand.
We will be sure to refer your review to Gillian, so she is aware of how much you appreciate her professionalism and support throughout your assessment.
All the best with your business!
Sincerely,
Cynthia
Customer Service Advisor
The Start Up Loans Company
The lady Jane Cusse was veryâŠ
Jane was very professional, polite and extremely helpful. We will certainly look to build on the working relationship. Thank you for your help
2026幎1æ14æ¥
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Start Up Loans ããã®åç
Dear Tom,
Thank you for taking the time to leave us some feedback about your experience with Start Up Loans.
We are delighted to hear that you are satisfied with the level of service provided to you by Jane and we will be sure to notify her of your feedback.
Congratulations on securing funding and we wish you the best on your endeavours!
Kindest,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Very Satisfied
Was my first time applying for a loan. The help and support was amazing. I was given professional advice every step .I was never messed around or made to believe is impossible.
Their instructions were clear,helpful and effective. Thank you so much to these team of professionals .
2026幎1æ5æ¥
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Start Up Loans ããã®åç
Dear Hair by Alketa,
Thank you for taking the time to leave us some feedback.
We are elated to hear that you are very satisfied with the level of support and guidance provided to you throughout your application.
Our aim is to ensure that our process is as clear and efficient as possible and are happy to hear that we were able to assist in providing you with finance for your business.
We wish you the best on your endeavours!
Cynthia
Customer Service Advisor
The Start Up Loans Company
I had an absolutely outstandingâŠ
I had an absolutely outstanding experience with Rekha. From the very beginning, it felt like someone genuinely cared about us and our situation. For the first time in a long while, I didnât feel like just another number or a box to tick. Rekha went above and beyond to provide support, guidance, and reassurance throughout the process.
Her professionalism, empathy, and dedication were exceptional. She took the time to understand our needs and made everything feel personal and tailored, which is rare these days. Thanks to her efforts, what could have been a stressful experience turned into something smooth and positive.
I cannot recommend Rekha highly enough â she is a true credit to her profession and an absolute star!
2025幎12æ17æ¥
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Start Up Loans ããã®åç
Dear Agnieszka,
We appreciate you taking the time to leave us some feedback.
It is truly delightful to hear about your outstanding experience with Rekha.
Your kind words about her professionalism, empathy, and dedication mean a great deal to us and itâs wonderful to hear that her support helped turn what could have been a stressful process into a smooth and positive one.
We will be sure to pass on your feedback to Rekha!
Thank you again for your trust and for sharing your experience, it really does mean a lot to us.
All the best on your business endeavours,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Very supportive
Very supporting after initial application but some clarification prior to submitting initial details could help streamline the process.
2025幎12æ15æ¥
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Start Up Loans ããã®åç
Dear Stuart,
Thank you for your feedback.
Weâre pleased to hear that you felt well supported during your application.
We also really appreciate your suggestion regarding clearer guidance before submitting the initial details as this could be used to improve our services and make our processes more efficient from the beginning.
Thank you again for sharing your experience, as it helps us continue to improve.
Kindest
Cynthia,
Customer Service Advisor
The Start Up Loans Company
Start Up Loans ããã®åç
Dear Tai,
Thank you for your feedback.
We really appreciate you taking the time to share it and are glad to hear you were pleased with the support and guidance provided by your business support partner.
All the best on your business endeavours.
Sincerely,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Very easy to deal with and helpful
Very easy to deal with and helpful
2025幎12æ4æ¥
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Start Up Loans ããã®åç
Dear Sean,
Thank you for leaving us some feedback.
We are happy to hear our application was efficient and effective and wish you the very best with your business.
Kind regards,
Cynthia
Customer Service Advisor
The Start Up Loans Company
My advisor Suzy was excellent
My advisor Suzy was excellent, always in my corner. Always explained things well and really fought my battle for me! My loan took a little longer than expected but Suzy was always reassuring and explained things in great detail! I couldnât recommend her or Start up loans anymore!
2025幎11æ28æ¥
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Start Up Loans ããã®åç
Dear Drew,
Thank you for leaving us your review.
We are extremely pleased to hear about your experience with Suzy and the support she provided throughout your Start Up Loan journey.
Itâs great to know that you had someone in your corner, who took the time to explain everything clearly, even when the process took a little longer than you expected.
Your recommendation truly means a lot to both Suzy and the wider Start Up Loans team.
Thank you again for sharing your experience, and we wish you every success with your business moving forward.
Sincerely,
Cynthia
Customer Service Advisor
The Start Up Loans Company
Excellent organisation
I would like to express my sincere appreciation for the excellent service I received throughout my loan application process. The company has been truly outstanding, demonstrating professionalism, efficiency, and clear communication at every stage.
I would especially like to acknowledge Christianah Alokan for her exceptional support. She was consistently helpful, knowledgeable, and attentive, making the entire process smooth and reassuring. Working with her has been a pleasure, and I am genuinely grateful for her guidance.
Thank you once again for the high-quality service and the positive experience.
2025幎11æ28æ¥
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Start Up Loans ããã®åç
Dear Panagiotis,
Thank you for taking the time to leave us some feedback.
We are extremely pleased to see how your advisor -Christianah, supported you throughout your application.
Our aim is to ensure all our applicants receive clear and efficient communication and we are delighted you were able to experience this.
We wish you the best on your business journey.
Kindest,
Cynthia
Customer Service Advisor
The Start-Up Loans Company
Wonderful experience
Wonderful experience, amazing advisor that helped me through this process.
2025幎11æ19æ¥
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Start Up Loans ããã®åç
Dear Sylenze Ltd,
Thank you for taking the time to leave us some feedback.
We are delighted to hear that you appreciated the service provided to you by your advisor, please do let us know their name and we will be sure to pass this on.
We wish you the best on your endeavours,
Kindest
Cynthia
Customer Service Advisor
The Start-Up Loans Company
Takes time when you not organised ;)
Everything went smoothly from start to finish. Our admin team and business manager Habib were incredibly helpful offering plenty of advice and support. The initial paperwork is quite extensive but if you organise yourself and have your business plan in place it all works out. Thank you so much! Our journey begins now. :)
2025幎11æ18æ¥
èªçºçãªã¬ãã¥ãŒ
Start Up Loans ããã®åç
Dear Gosia,
Thank you for leaving us some feedback.
We will be sure to refer your review to Habib, to let him know how his support has helped you with securing funding for your business!
Your journey does begin now and I wish you the absolute best with it!
Kindest
Cynthia
Customer Service Advisor
The Start-Up Loans Company
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