HookPoint レビュー 111

From the outset, the Communication Algorithm training provided by Hook Point was nothing short of transformative.

The sessions were well-structured, blending theory with practical applications in a way that was both engaging and enlightening. The trainers were incredibly knowledgeable, always ready to provide detailed explanations and patient guidance. Their approach to tailoring communication strategies based on audience data was eye-opening, offering insights I had never considered before.

One of the most beneficial aspects of the training was learning how to segment my audience and customize messages to cater to different groups effectively.

Overall, undergoing the Communication Algorithm training has empowered me with the tools and confidence to revamp my communication strategy radically. I highly recommend this training to anyone looking to elevate their communication skills and take their marketing strategy to the next level. Thank you, Hook Point, for this incredible learning journey!

Once I started working with the Hookpoint team, a lot of things started to make sense. Actually, my first TikTok video got me 10 million+ views after the first week of consulting with Brendan and his team because of one thing they said: don't just make content, but find something that works and analyze it. Which is what I did. Was I able to replicate those results right after that? No. But that was because I still had so much to learn. Now, after having studied with Brendan's team for a while, I can say I am comfortable in my abilities to produce content that performs. I got the Instagram and TikTok accounts of one of my clients from 300 and 30 followers, respectively, to over 30K in about 1.5 weeks (now over 50K after 6 weeks) of me starting to work with said client.
More than that, I'm currently trying to help someone with their social media strategy, who hired an influencer with 3 million+ followers to do the same for them, that the Hookpoint team does. And I was genuinely surprised how I ended up teaching the influencer instead + how my strategies got said person more views consistently than the influencer's strategy.
All in all, I will say Brendan and his team know what they are doing very well. But you will have to put in the work if you want to see results, and there will be a learning curve. How fast you learn is up to you.

We worked with Hook Point to gain insights into social media and develop effective strategies. The team's assistance was invaluable; after numerous discussions, they created a detailed plan and strategy for us to implement. Their meticulous effort was evident in the final plan, which was outstanding. We highly recommend Brendan and the Hook Point team for their excellent work.

I was able to work with this team for 3 years at Nordic Naturals and they guided us from a 7 figure annual business to a 9 figure annual business. Extremely knowledgable not just about social media but about marketing and business growth in general.

I was a case study for Brendan (The Sleep Doctor) and have found his advice more valuable than just about any other advisor I’ve worked with. I’ve often called and talked strategy w Brendan or one of his team, far after working together, and he was always there w great ideas, new information about the space, and willing to be creative. I am about to start 2 other ventures and I’m using him again and again. His magic works, mic drop.

If you're serious about mastering the scientific, replicable principles behind virality, HookPoint is the company you want and need! Unlike others focused on fleeting trends or unrepeatable formats, HookPoint delves deep into the psychology of virality. They equip you with the tools to deconstruct success, analyze your performance, and glean insights from failure.

Their expertise is evident, and they communicate complex concepts in a manner that's both comprehensive and accessible

Their approach challenged my preconceptions, offering principles that diverged from common advice. Through their guidance, I developed a solid understanding of what truly captivates audiences and why. Unlike other agencies that provided generic recommendations, HookPoint fostered a structured and tailored mindset, empowering me to discern what resonates with my audience and aligns with my message.

I'm grateful for encountering HookPoint; they've illuminated the core principles that drive viral content and transformed my approach to content creation!!!

If you really want to learn scientific, replicable, principles to virality then HookPoint is the company for you. Forget all the 'trending reels' audios or the completely unreplicable formats that other companies teach you, Hookpoint teaches you the mindset behind virality, how to break down success, how to analyze your performance, and learn from failure. The team definitely opened my eyes by sharing principles that went against the common advice and helped me develop an eye for what would work on my account and why, VS what wouldn't make engaging content. I have tried other agency who all gave me some generic advice and felt very disappointed when I saw that they didn't help me structure my thinking, instead, they would just 'test' random formats that didn't feel in line with me or my message. I'm very happy I've encountered Hookpoint and glad I got to learn from them the core principles of what content go viral.

Hook Point's team gave me a lot of insights about content creation and virality. They really know what they are talking about and everything is easy to understand.

The books are also great.

This is my personal account of my experience with Hookpoint. Perhaps you will have a different experience. I am in no way discouraging anyone from joining any program from Brendan Kane or Hookpoint. This again is my personal account and are purely my own opinion.

I signed up for hookpoint in March of 2024. I paid $9400- 2 installments of $4700 for what they said would be a clear strategy for creating viral content.

I got a spreadsheet with links to broken videos with no music. I reached out to have them fix it and they responded that they weren’t responsible. The problem was the sheet was broken during the 1:1 presentation. I couldn’t believe it. I had to reach out to the author himself to fix it. I’m so disappointed by this brand and company. I felt the book was so useful but now I realize it was just a commercial to get me to spend $9400 on a spreadsheet. I asked for a partial refund because I didn't trust them to deliver the service they promised. Today they informed me “per the contract I signed, I’m not eligible for a refund or partial refund”. In my opinion, I recommend saving your money and time and just read the book. I personally haven't received any value from this program. In my personal opinion, It’s not a scam but it’s also not the program they make it out to be. You can find reviews from other people online that say something similar.

Responding to response below: They say in their response they welcome further discussion on how to make the experience better. I emailed them once a day for 4 days trying to schedule my review calls- they sent a cease and desist letter on May 24th and then wrote the response you see below.

For unknown reason I had 2 subscriptions for the same service. I realized it after 3 months. I canceled them, one after I got the invoice, the other one before it, they still charged my card. Of course support is not appearing in the invoice page.

*as I can't reply on your answer, I add my answer here: i subscribed once, so only one e-mail address has been used - you already know that.