Staff at Vines are always very helpful and they are a credit to the business. I normally see Michael in service but dealt with Ed this time when I arrived. Fantastic customer experience from start to... ãã£ãšèŠã
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Our X1 was at Vines for its MoT and a small service. As always, the overall experience was what you'd expect from a very professional and well run Company. All staff are very courteous, and everythi... ãã£ãšèŠã
Had to go for a recall on my car. Found the staff to be very welcoming and helpful. They carried out the works whilst I was there and gave my car a complimentary clean, very handy indeed! Excellent se... ãã£ãšèŠã
The car went in for a safety recall. I was given an appointment for fitting within a couple of weeks, which was good. On the day, there was no delay in checking in and I was given an estimated lu... ãã£ãšèŠã
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21 Moorfield Rd, Slyfield Industrial Estate, GU1 1RD, Guildford, è±åœ
- info@vinesgroup.net
- www.vinesofguildfordbmw.co.uk
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My X3 showed a message on the dashâŠ
My X3 showed a message on the dash saying I needed a quality enhancement on the steering gear. I called Vines Guildford who booked me in promptly, completed the job when they said they would and Shannon kept me informed of progress. You cannot ask for more than that - thank you all, including Jon the technician, who kept the car clean and tidy.
Great Service Team
My X3 was in for a starter motor replacement on a waiting appointment. Not only was it much quicker than expected but the car came back cleaned in and out and they had conducted a health check to ensure there were no immediate issues needing attention. Very satisfied with the whole experience.
Vines of Guildford BMW is a veryâŠ
Vines of Guildford BMW is a very professional and friendly place. Service is excellent, most reliable
Good communication
Good communication, pleasant and helpful staff.
All the work was completed and the car returned clean and tidy.
I called today after having an issueâŠ
I called today after having an issue with my car.
Ed and Blake went out of their way to help after finding out I was driving the car on a long distance drive with my family In a few days. I came in and Greg and his apprentice Joe were able to look at the car, take the car for a drive and found the fault.
I can now head on my journey in confidence.
thanks Guys and well done.
Amazing service
Amazing service, excellent communication. Extremely experienced staff. Informative with excellent customer care. The best
Smooth first service experience
My first service for a car I bought in Nov 2025.
The end-to-end process was smooth and easy, with timely slot reservation, booking-in on the day, and a faster service process than expected.
The courtesy clean (interior and exterior) was appreciated too!
Safety recall and vehicle health check
Quick and efficient with great feedback
Consistency good service from the teamâŠ
Consistency good service from the team at Vines for multiple cars.
Service department has always given a full breakdown of cost and work that has been required.
Theyâve also dealt with special requests (e.g. particular tyres) and helping get a rebate from BMW for a faulty air conditioning system that needed to be fully rebuilt.
I experienced great customer service
I experienced great customer service, as always, from the team at Vines. Iâve only scored this feedback at 3/5 as BMW seem to have forgotten the value of providing free courtesy cars these days. A real shame.
Annual Service & MOT - Great service
Took the car in for annual service and MOT with a few extras included.
Had great customer service from Jess on arrival. The video provided by Matthew was very clear, articulated the state of the car in detail and with honesty (advised against a prior advisory being complete at a significant cost saving for me).
Car was nicely cleaned upon pick up with a clear and detailed post-service report provided.
Couldnât ask for much more than this hence 5/5 (I had a similar experience last year so felt the need to write a review).
Thanks to the team.
Enquired about an expensive BMW whichâŠ
Enquired about an expensive BMW which had been in stock for months and received a rather sharp response from the sales person. Not a dealership I would want to buy from with that sort of attitude.
Recently bought a 1 series BMW atâŠ
Recently bought a 1 series BMW at Guildford Vines. The sales exec Harry was extremely helpful. Paperwork on exchanging old car handled really efficiently. Very good customer service.
Shockingly bad working practices andâŠ
Shockingly bad working practices and poor communication.
I placed a deposit on a Motorcycle , the next day was told it had been advertised at an incorrect price.
They then added a further £2k to the price.
Another highly dissapointing experience with BMW
I booked a test drive for an X3 and a 330i because I was genuinely interested in buying the X3, but wanted to compare it with a touring as I had not driven either before.
When I arrived, I was told I could only test drive one car. After looking at both and explaining my interest again, I was then told, âObviously you can only test drive the car if youâre going to buy it.â That was surprising, as I had understood a test drive to be part of deciding whether to buy.
After speaking to a manager, the salesperson said I could have 10 minutes in the X3. I then went in to complete the paperwork, only to be told there would be a £1,000 excess and that the insurance would run out in 15 minutes.
At that point, the whole thing felt rushed and unwelcoming. When I said it seemed a bit tight for time, I was met with a dismissive response. I was there to decide whether I wanted to spend £25,000 on a car, but the experience made me feel like I was being treated as a nuisance rather than a potential customer.
In the end, I decided not to go ahead with the test drive and left disappointed. The lack of care and basic customer service was genuinely surprising, especially as I had arrived ready to buy.
I then went to Mercedes, where I was treated with warmth and respect, and ended up buying a GLC instead. A much better experience all round.
IgnoredâŠ
I enquired by email regarding the purchase of a used car. I was emailed back to say someone will be in touch. No one got in touch so I emailed them again and still have been ignored.
Iâm guessing they sold the car but would have been nice to be told. Not the type of service I would expect from BMW and wonât be using in future.
Think twice
Wasnât sure where to start from. Was looking forward to buying my first 1000cc. I thought Iâd go straight main dealer and have the peace and confidence that it will be all safe and good.
Had my bike delivered. As you can see there was a small chip on the top of the screen when zoomed in that was before delivered. Which then cased the glass eventually to crack after delivery assuming it flexing and bike being moved around.
Secondly I had rode the bike around my trading estate and could hear the chain slapping agains something.
Upon further inspection I saw the chain have a ridiculous amount of flack and it has been slapping around the casing and components behind and under .
I spoke to a manager, not even a replacement of the tempered glass was offered.
As you can see from the conversation I was told that a technician will send a vid on how to adjust it. Had a phone call with him and âdue to distanceâ restricted on picking up and sorting it out and brining it back for them wasnât an option.
Instead basically sort it out your self.
Worst thing is I didnât even get the video.
Iâm just glad I noticed the chain slack as it could have result in the back wheel to lock up if I was going for a long ride.
The whole principle of buying from a main dealer has obviously gone out the window.
Youâd assume the bike it fully checked over especially it being a s1000R only done less than 1000 miles on the clock.
I saved up all the money to have this dream bike but not to experience this from BMW Moto.
Thanks to my local bike mechanic, showed/adjust to me on how itâs done and didnât even charge me as he felt sorry for me when none of this should have happened.
I hope this message passes down on to some sort of management so others donât experience this.
Picture on google review
Cannot even do basic repair
My Z4 went in for a service, MoT, and a bonnet badge replacement on 23rd May 2025. When I picked up the car, I was shocked and upset to discover that there was a series of dents around the badge as though the tech had tried to prise it off with a screwdriver. I was angry and complained that the work was not acceptable. Five days later I get a call to say that it will be repaired free of charge and will take two days. I didn't get an apology for the damage, nor did I get an apology for inconveniencing me for two days without the use of a car. I wasn't offered a temporary car either.
Following the repair, which was done well I then noticed mud on the passenger seat which wasn't there when I dropped the car off. And there was also a new scratch on the metallic dashboard which was unmarked before.
Absolutely no respect for a customer's car. I will never step foot into Vines EVER again.
Poor handover experience
Car booked in for rear window replacement under an insurance claim and refinishing a curbed wheel. The work was authorised by the insurer on 19th and was told work would be completed on 28th. Rang them on 27th to confirm work would be finished and was told the car just needed a Quality Control check before handover. I explained that I could not collect the car on the 28th and would collect it on the 29th. Rang on the morning of the 29th and was told the car was not ready as refinishing of the wheel had been "forgotten". I was called by BMW at about 3.45pm and told the car was ready. When I inspected the car it was filthy and had clearly not been cleaned- there were smears and traces of something sticky on the paintwork. I was told it had "probably" been valeted the day before and the dirt had accumulated overnight. The dashcam had been removed and was sitting on the passenger seat, and something was banging in the rear as the car went over bumps in the road. The driver's seat had been adjusted for somebody very short judging by the seat height and not been reset.
All in all very disappointing and well below my expectations based on previous experience. Can't fault Tracey but whoever is responsible for workshop management and "quality control" needs a talking to.
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